As a former sportscaster and now morning anchor at WSMV in Nashville, TN, Rudy Kalis, is a well-known public figure. He is also a long-time friend of and donor to The Salvation Army. I enlisted his help in promoting our participation in The Big Payback. This is one of several videos that I scripted, directed, filmed and edited for this campaign.

View a summary of the Marketing Campaign.

Watch the video